9 Meanings of Color Psychology in the World of Marketing and Branding

Color Psychology in the World of Marketing and Branding

The psychological principle known as the isolation effect states that items that are prominent and attractive will be more likely to be remembered. Some research on color also shows that participants are able to recognize and remember things much better (in the form of text or images) when the colors used look more prominent than … Read more9 Meanings of Color Psychology in the World of Marketing and Branding